Here’s an interesting opportunity that bloggers at nonprofit organizations  might want to try: Blog Jog Day.

With any luck, it will bring new visitors to your blog by encouraging visitors to explore blogs. Any time you get a new visitor, you have an opportunity to turn that visitor into a subscriber and a supporter.

The idea of Blog Jog Day is to have participants all blog on the same day, Sunday, May 9, with each post leading the visitor to the next blog, and so on full circle.

Your post can be on whatever topic you would normally write about. When you sign up, Blogger, the organizer of the event, will select the blog that you send your visitors to, as well as the blog that refers visitors to your Web site.

Blogger will send you text to post on your blog that looks something like this: “Thank you for stopping by my blog! Please explore all this blog has to offer, then jog on over to (add next blog link here). If you would like to visit a different blog in the jog, go to http://blogjogday.blogspot.com.”

Blogger says it can’t link you to any particular blog, but suggests that if you’d like to be linked to a friend’s blog, you should submit your links together and they should be connected.

Also, Blogger will post a list of all the blogs in the circle. I think that’s a plus, because if visitors don’t feel like clicking from blog to blog, they can look at the list and see if there’s anything they’re interested in.

Even though Blog Jog Day is organized by Blogger, which offers free blog hosting, your blog doesn’t have to be hosted on Blogger. As long as you can add a forwarding link at the top and center of your site, you are welcome to join Blog Jog Day, they say on their site.

There is a $2 fee to participate, but I think it’s worth a try. I’ll let you know how it works out for me.

For more information on starting a blog for your nonprofit organization, getting help writing your blog, or for other expert help with social media, contact Fundraising Assets at 1-888-244-4013.


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